Just a few days later since 2013 arrived, it seems that Windows Phone has Google's lots of attention. On 3rd Jan 2013, Google announced officially that they would stop the Exchange ActiveSync. For Android users, they are not affected because Google has another Push mechanism, and for iOS too. Although iOS users can’t synchronize with Google account by Exchange ActiveSync, they can still synchronize by CardDAV and CalDAV. While for Windows Phone which just support Exchange ActiveSync but not CardDAV and CalDAV, it’s a tragedy. It means that Windows Phone user can’t sync with Google account any more.
Actually it depresses Windows Phone users directly, because number of Windows Phone or potential users who use Gmail and Google service is more than a few. Someone said that it’s Google’s retaliation for Microsoft’s decision to not to support CardDAV and CalDAV in Windows Phone. Anyway, Google make it, it can't be avoided that market share of Windows Phone would be affected.
The second decision from Google is about YouTube. Microsoft confirmed that Google has cancelled the plan to optimize and improve YouTube client on Windows Phone. Because of unfair treatment, features on Android and iOS YouTube like search, collect and rate won’t be opened to Windows Phone. And we know that YouTube client on Windows Phone is so simple that even without complete API, which is just like YouTube mobile version covered with Windows Phone shell. Microsoft mentioned recommendation several times for Google to improve YouTube client on Windows Phone, But Google efused. Google’s decision on YouTube is bad for Windows Phone ecosystem to develop,but in the end it will hurt users no matter iOS users or Android. Today, more and more famous apps enter Windows Phone to gain users’ support, while what Google did just only to lead to rejection from users and developers.
Another focus is on the Google maps, users can’t visit maps.google.com page on Windows Phone recently. Well, Google said that it’s because compatibility problem of IE browser on Windows Phone. Clearly it’s Google another trick. And because of pressure from users, Google changed the idea and users can visit maps.google.com again.
From Google’s moves recently, all in all, it’s all because Windows Phone platform is expanding. Maybe Windows Phone would be restrained in the short term. But Microsoft is not the victim, users are in the end. What do you think? Share your ideas with us