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Nokia’s main USP for the Nokia Lumia 925 is its low-light performance.

In the above new ad they appeal to one of India’s obsession – cricket, and show how the camera can be useful to turn night into day and allow a cricket game to be played in complete darkness.

The Nokia Lumia 925 had a recent price cut in India to 27,000 INR (around $440), bringing it below the crucial 30,000 INR mark and hopefully helping boost adoption of the sleep handset.

Do our readers think the ad above is successful? Let us know below.

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